Spotify which is one of the biggest music streaming website has made it public about its plan to launch its service in India. Spotify is one of the most famous music streaming apps that you will find in play store. The app is famous because it has some amazing music by many of the not so famous artists from around the world.
Spotify in India
Spotify is really famous among the youngsters in India. It is not official launched in India. But still people find there way to use the application. You might also be the one who searched for ways to use spotify in India. But once the application is officially available for download, it would be no problem.
The announcement was made during its ‘Investor Day’ event held in New York.The Swedish company is looking for markets beyond US and Europe. “We’re working on launching in some of the biggest markets in the world like India, Russia, and Africa,” Musically.com quoted Spotify’s co-founder and CEO Daniel Ek. This is the first time an official statement has come from spotify about expanding its market and entering India.
Spotify operates across 65 countries in the world and has over 159 million users. Spotify has leased a commercial office space in India’s financial capital Mumbai. Akshat Harbola, a former Google executive, currently heads Spotify’s India operations.
Spotify has a really big market in India and investors will watch it closely since spotify is planning to go public on April 3. The India gamble by spotify will help in probably adding more millions of user.
Spotify’s Competition In India
The Swedish company has some big competitions in the Indian ground since there are already some big players in the market. Amazon Music which made its entry last month is one of its big competitor and even apple music has a good user base in India. Amazon is providing the music service to its Amazon prime users and it has some really vast categories of music to choose from.
It would be not that easy for spotify to get users because it will also have to face some stiff competition from the home based music streaming services like Savaan and Gaana. And now we even have Airtels and Jio own music streaming services.
It would be interesting to see how Spotify manages to survive this tough competition. And for those waiting for spotify, well you will not have to wait for long.